2PA WooCommerce 2Performant Affiliates WordPress

2PA WooCommerce - WooCommerce integration with the 2Performant affiliate network

2PA WooCommerce is a WordPress plugin designed to directly connect your WooCommerce store to the 2Performant affiliate platform. It automates conversion reporting, commission allocation, and affiliate sales tracking, while also allowing for precise reporting and control over sales events.

Key functionalities of 2PA WooCommerce

• Automatic conversion postback – sending information about completed transactions directly to 2Performant after the order status changes.
• Order status mapping – defining which statuses (e.g. "completed", "paid") will be treated as conversions that qualify for commission settlement.
• Tracking Coupons and URL Parameters – Assign commissions to affiliates who use discount codes or links containing affiliate parameters.
• Variable product and subscription support – accurate reporting of product variants and recurring payments.
• Test mode and event logs – recording of sent postbacks, identification of errors and the ability to verify the correctness of data transmission.
• Flexible commission rules – configure exceptions, refunds and cancellations so that reports reflect the actual billing status.
• Multiple Currencies and Tax Support – Transmit transaction values according to your store settings, including VAT or other fees.
• Data security and protection – minimizing the transmission of personal information while retaining essential transaction data.

Benefits for the store owner

Implementing 2PA WooCommerce accelerates affiliate billing and reduces labor-intensive manual data entry. Automatic conversion uploads improve the accuracy of affiliate billing, reduce the risk of missed sales, and enable the rapid detection of irregularities. Transparent logs and status mapping facilitate commission auditing, while support for various sales scenarios (refunds, partial refunds, subscriptions) ensures consistent billing even in more complex business models.

Applications and use cases

• E-commerce stores using affiliate programs that want to automate settlements with partners.
• Sales platforms that use discount codes to attribute sales to specific affiliates.
• Merchants offering product variants or subscriptions requiring accurate reporting of recurring transactions.
• Marketing agencies monitoring the effectiveness of affiliate campaigns and optimizing the commission budget.

Compatibility and implementation

2PA WooCommerce is designed to work with the most popular WooCommerce versions and standard WordPress installations. Installation and configuration includes entering your 2Performant account API keys, defining status mapping rules, and setting coupon and UTM tracking parameters. A user-friendly configuration panel allows you to quickly test the integration in test mode before launching it into production.

Implementing this integration increases the transparency of affiliate marketing costs and facilitates the scaling of sales channels. With 2PA WooCommerce, store owners gain a tool for precise monitoring, reporting, and billing of affiliate collaborations, which translates into better business decisions and higher sales campaign efficiency.