WPForms Geolocation

WPForms Geolocation - Location in WordPress Forms

WPForms Geolocation is an extension for WPForms-based forms that adds location-aware features to standard form fields. The solution automatically retrieves geographic coordinates or addresses based on the user's browser or IP address, allowing for automatic field completion, map display, and filtering submissions by location. This makes forms more contextual, reduces completion time, and improves the quality of data collected.

Key Features of WPForms Geolocation

• Automatic location detection: Retrieve latitude and longitude using HTML5 Geolocation or IP address as a backup method.
• Auto-fill address fields: reverse geocoding converts coordinates to a full address (street, city, postal code, country).
• Built-in map: view the user's location on the map with the ability to select a point or move a pin.
• Filtering and conditional rules: Execute form logic based on location (e.g., displaying fields only to users from a specific country).
• Distance calculation: measuring the distance to the nearest point (shop, service point) and sorting the results.
• Security and privacy: Optional consent before location collection and GDPR compliance when storing coordinates.
• Integrations: saving coordinates and addresses in WPForms entry fields and the ability to send data to CRM systems, analytical tools and WooCommerce.
• Customization options: choice of map provider (Google Maps or OpenStreetMap), location precision, and custom fields for coordinates.

Benefits for the website owner and user

Implementing WPForms Geolocation translates into faster and more convenient form completion, reducing abandonment rates. Collecting precise location data facilitates lead segmentation, message personalization, and logistics optimization (e.g., shipping quotes or selecting the nearest pickup point). For users, this means less manual address entry and better tailored offers and search results.

Practical applications

• Contact forms with automatic completion of customer address.
• Booking and appointment systems that determine the next available date based on the patient/customer's location.
• Map of pickup points/branches with calculation of the shortest route and distance.
• Order and delivery forms with automatic delivery zone assignment.
• Verify reports and prevent fraud by comparing the declared location with the IP location.
• Geographic analysis of leads and users directly from form data.

Configuration, extensibility and compatibility

WPForms Geolocation offers flexible settings that allow you to choose the location collection method and map provider. Administrators can set the default precision level, backup mode (IP), and allow users to manually correct the location. Developers can use hooks and filters to automatically process coordinates before saving or integrate with custom CRM systems. The solution works with popular WPForms extensions and e-commerce plugins, making it easy to use location data in the ordering process.

WPForms Geolocation is ideal for local service providers, retail chains, booking platforms, and anywhere a user's location influences business decisions. Implementation allows for better targeting, optimized delivery costs, and improved data quality without introducing unnecessary complexity for the form filler.